Bill Reddick
Renowned ceramic artist, potter and cake maker
“When COVID-19 struck, I saw it as an opportunity to further develop the Cake enterprise. I pivoted immediately. My dream is to have a Cake-generated income, such that my ceramic pursuits can be more focused on exploration, and less on trying to make a living....”
— Bill Reddick
The similarities between making porcelain and making cakes
Truthfully, there are strong parallels. Both involve an exploration of processes and materials to achieve a goal or vision over time. Like porcelain, a total commitment and constant engagement in the cake-making process leads to accidents, problems, problem-solving and unexpected discoveries. Eventually, the process takes on a life of its own, as an evolutionary path is followed.
The other important commonality is that both begin with a vision or desire that I choose to realize, despite being completely unaware of where it could lead and how long it may take. The Cake could not have come into being as a corporate-sponsored project. No corporation has that kind of patience!
The Cake is a work of art and craft, which evolves over time, driven forward by curiosity, commitment and passion. I experience a sense of fulfillment and gratitude when a Cake I have created is enjoyed, as I do when my ceramic work is enjoyed.